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This week in Chinese esports: Wanda, HUYA

As part of our partnership with China Electronic Athletics, we’re bringing you the biggest headlines from the esports industry in China every week. This week in Chinese esports saw Wanda Cinema Games enter the industry, HUYA partner with LCS and LEC, and the country publish standards for esports practitioners. China publishes national standards for esports practitioners China published […]

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Fnatic hires Nimish Raut to lead efforts in India

British organisation Fnatic has continued its push into India, adding former Riot Games employee Nimish Raut to lead its division in the country. Raut’s LinkedIn profile confirms that he began the role in December. Prior to that, Raut was Riot Games’ Senior Manager for Esports in Southeast Asia and Greater China and led strategy for […]

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Gen.G Tigers of Shanghai unveiled for NBA 2K League

Global organisation Gen.G has unveiled the brand identity of its NBA 2K League franchise, the Gen.G Tigers of Shanghai. The newly-launched team is the first NBA 2K League franchise to be located outside of North America and not be affiliated with an NBA side. Logo credit: Gen.G Tigers of Shanghai RELATED: NBA 2K League goes international with Gen.G […]

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This week in esports: Nike, CSPPA, Gucci, UNICEF

As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Nike partner with T1, CSPPA form an alliance with ESL Pro Tour, Skillshot Media go independent, and Fnatic collaborate with Gucci. We also have a twice-weekly […]

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Overwatch League collaborates with Jeff Staple for 2020 kits

Activision Blizzard has collaborated with streetwear designer Jeff Staple to outfit Overwatch League teams for the 2020 season. The re-imagined uniforms will equip each of the 20 franchises with their own home and away kits for the upcoming season, commencing on February 8th. Photo credit: Overwatch League RELATED: Overwatch League partners with DreamSeat for 2020 […]

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T1 finds exclusive apparel partner in Nike

Korean organisation T1 has announced sports apparel giant Nike as its exclusive apparel partner. The deal will see Nike design uniforms for all of T1’s rosters, including its team in the LCK. Image credit: T1 RELATED: Nike and TJ Sports sign four-year partnership deal for LPL Joe Marsh, CEO of T1 discussed the partnership in a […]

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Super League Gaming partners with Wanda Cinemas Games

Events organiser Super League Gaming has forged a partnership with Wanda Cinemas Games, a subsidiary of Chinese media conglomerate Wanda Media. Initially, the alliance will see esports “experiences” take place in movie theatres across China. Photo credit: Wanda Cinemas Games RELATED: Super League Gaming partnership to triple esports presence in theatres Over 700 of Wanda Cinemas Games’ owned-and-operated theatres […]